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Aladdin Survey: Number One Contributor to High Software Piracy Rates may be Software
Publishers
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CHICAGO, November 21, 2005 - Aladdin Knowledge
Systems (NASDAQ: ALDN), the worldwide leader in Software
Digital Rights Management (DRM) and USB-based authentication
solutions, and a leading innovator in enterprise
secure content management, today announced the results of a
major software protection and licensing market survey that suggests the largest
contributor to piracy may be software vendors themselves.
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The new Software DRM Market Survey conducted by Aladdin included responses from
more than 660 software vendors and publishers from North America, the United Kingdom,
Germany and other countries. Conducted in the first half of this year, respondents
were distributed among a broad spectrum of software publishers and developers serving
numerous markets. The survey base included Aladdin HASP customers, organizations
that use competitive hardware keys or software-based software protection and licensing
solutions, as well as organizations that developed homegrown solutions or do not
use any protection or licensing solutions.
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The survey found that 66 percent of software vendors not protecting their software
against piracy believe no one is stealing their product. Seventy-seven percent of
the same group also said they may consider leaving their software unprotected in
the future. Three other key findings within the survey include:
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- Seventy-five percent of software vendors continue to use perpetual
software licensing models, making this the most common licensing model today despite
an emerging shift toward other licensing models.
- Nearly 50 percent of software vendors are noticing an upswing
in the use of time-based and floating software licenses.
- Seventy-one percent of software vendors using hardware-based
protection keys sell their protected software to the enterprise, indicating a solid
need for strong protection in enterprise applications.
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"Without securing and properly licensing their software, software vendors leave
their revenues and intellectual property open to become another statistic in annual
piracy rates that continue to soar," said Avi Barir, vice president of Software
Digital Rights Management (DRM) at Aladdin Knowledge Systems. "The survey illustrates
that a large number of developers continue to take that risk - potentially serving
as their own worst enemy."
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About Aladdin HASP
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The Aladdin HASP family provides a suite of revolutionary
hardware and software solutions engineered for software publishers to ensure that
their intellectual property is securely protected and that their products are easy
to distribute. Aladdin HASP provides the highest level of anti-piracy protection
available to combat unauthorized copying and use. HASP also delivers powerful new
tools to enable innovative software licensing schemes and flexible pricing models
that allow publishers to bring their products to market with confidence while increasing
sales and profits:
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HASP for Single-User: A hardware-based (HASP HL) or software-based (HASP
SL) solution for protecting and licensing software running on stand-alone computers.
- HASP
for Enterprise: A hardware-based (HASP HL Net) solution for protecting
and licensing software used by multiple users in network environments and the enterprise.
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HASP for Trialware: A software-based solution (HASP TT) for creating
secure, controlled software trialware.
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HASP for Documents: A hardware-based system (HASP DocSeal) for protecting
intellectual property and sensitive information in HTML files.
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HASP is the worldwide market leader in software
DRM solutions and is used by more software developers than any other product. In
a recent head-to-head comparison conducted by independent testing lab KeyLabs, HASP
finished far ahead of its closest competitor with a large lead in key categories
including security, ease-of-use, flexibility of tools and functionality, and compatibility
across platforms and environments.
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About Aladdin
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Aladdin Knowledge Systems Ltd. is a global provider of security solutions that reduce
software theft, authenticate network users and protect against unwanted Internet
and e-mail content, including spam, viruses and spyware. Its security products are
organized into two segments: Software Digital Rights Management (DRM)
and Enterprise Security. Aladdin"s Software DRM products allow software publishers
to protect their intellectual property and increase revenues by reducing losses
from software theft and piracy. Its Enterprise Security solutions enable organizations
to secure their information technology assets by controlling who has access to their
networks (authentication) and what content their
users can utilize (content security). Visit the
Aladdin Web site at www.Aladdin.com.
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All trademarks and registered trademarks are the property
of their respective holders.
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Press Contact:
Matthew Zintel
Zintel Public Relations
310.574.8888
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Investor Relations Contact:
Debbie Kaye
Aladdin Investor Relations
investor@aladdin.com
646.468.0481
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